Snap and Share: Transforming Your Cover Shot Dreams
In the world of fashion and beauty, capturing the perfect front cover shot for renowned magazines like Preview and Cosmopolitan has always been a dream for many. Cream Silk, a leading hair care brand, has now turned that dream into a reality with their groundbreaking project, Cream Silk Keraverse x Snap and Share.
This interactive event experience, in collaboration with the Snap and Share program by Waveplay Interactive and agency Summit Media, combines technology and creativity to offer participants an unforgettable journey into the world of magazine covers.
Cream Silk Keraverse x Snap and Share
Cream Silk Keraverse takes brand activations and event experiences to a whole new level. By incorporating the cutting-edge technology of Snap and Share, guests can capture their own magazine cover-worthy shots and have them instantly transferred to their phones. The fusion of digital innovation and the fashion industry’s glamour creates an immersive and interactive experience like no other.
At the heart of this project is Snap and Share by Waveplay Interactive, a revolutionary event technology platform that utilizes augmented reality (AR) and immersive experiences to transform events. This state-of-the-art technology allows participants to step into the shoes of a cover model, complete with professionally styled hair and makeup. The virtual world seamlessly blends with reality as participants strike a pose, capturing their unique personalities and styles.
Summit Media, a renowned agency in the Philippines, has partnered with Cream Silk to curate this one-of-a-kind event. With their expertise in creating captivating content, they bring their extensive knowledge of the magazine industry, ensuring an authentic and engaging experience for participants. The collaboration between Cream Silk, Snap and Share, and Summit Media creates a synergy that pushes the boundaries of what is possible in the world of brand events.
The Power of Technology in Interactive Events
Projects or hybrid events organized by Waveplay Interactive are a testament to the power of digital technology in enhancing brand activations. Gone are the days when events were merely static and passive experiences.
These immersive events create a unique connection between the brand and its audience, as participants become active participants in the creative process. By immersing themselves in the world of magazine covers, they not only capture stunning photographs but also become part of a larger narrative.
The impact of Snap and Share projects goes beyond the event itself. Participants have the opportunity to share their cover-worthy shots with their online communities, amplifying the reach of the brand and the event. The fusion of technology, fashion, and social media creates a powerful marketing tool that generates buzz and excitement among consumers.
Cream Silk Keraverse x Snap and Share revolutionizes the way we experience brand activations. This immersive event captures the imagination of participants and empowers them to become the stars of their own magazine covers. It is an innovative blend of technology, fashion, and creativity that pushes the boundaries of what is possible in the realm of events and brand activations.