Waveplay Ideabank 💡
The Booth That Fits Inside a Phone 🎭
Did you know? 🤓
Your brand can become an interactive experience through customizable TikTok and web-based filters. From fun effects to immersive environments, you can create engaging experiences that let your audience interact with your brand in a whole new way.
You already know what a filter is. It’s the thing that puts dog ears on your face or makes you look like you have perfect lighting in a room that definitely doesn’t.
We make those, except they’re branded for you.
Your mascot on someone’s shoulder. Your product in their hands. A quick game, a quiz, or even a prediction. We build them for TikTok or as web-based filters that open straight from a link, so there’s nothing to install either way.
Why people actually use it 🤳
Because it does not feel like an ad. It is something they play with, then post because they want to, not because you asked.
It also works when nobody is at your event. A booth stops when the event ends. A filter keeps going, gets shared to friends who were never there, and still brings people back to your brand weeks later.
And there is a reason the quiz ones do so well. “What is your Palmolive variant” or a Hershey’s love report gives people a result about themselves, and a result about yourself is almost impossible not to share.
How we build it around your brands
Anything from a simple branded look to a full game.
Pocky and Aji-no-moto had TikTok filters. Loacker did love predictions. AlcoPlus made a blinking game, which is exactly as funny as it sounds.
You have two ways to run it:
1️⃣ A TikTok filter, which lives where a lot of your audience already spends their time.
2️⃣ A web-based filter, which opens from a link or a QR code in any phone browser, so you are not tied to one app at all. The web version pairs well with everything else. Put the QR code on your booth, your packaging, or your poster, and guests can use it on site and take it home with them.
Who’s On Board?
Jollibee, Chowking, Pocky, Aji-no-moto, Nido, Cream O, Hershey’s, Palmolive, Loacker, and Globe had custom filters built with us.
Fast food, snacks, milk, soap, telcos. If your audience is on their phone, and they are, this fits
The Ideabank Takeaway 💡
Every other activation ends when the event ends. A filter is the one thing that keeps working after your booth is in a truck going home.
Three easy ways to make it work harder:
1️⃣ Give people a result about themselves, like a variant or a prediction, because that is what gets shared.
2️⃣ Launch it before the event, so people arrive already knowing your campaign.
3️⃣ Put the QR code on your booth, so guests use it on the spot and take it home with them.
Ready to Bring a Similar Experience to Your Next Event?
Let’s bring your ideas to life!
📞 0927 455 4999
📩 ask@waveplayinteractive.com
🌐 www.waveplayinteractive.com
